Comfort and style
And in terms of the latter, committing comes down to rates and reason, price and purpose.
The five-star K Club in Kildare is, in many respects, the definitive case study. Comfortingly stylish, it provides a pretty reliable barometer of the nation’s fears and fortunes. Excesses of the past have been eliminated without relinquishment of its sense of self-worth. Unlike Ireland Inc, though, it has remained in full indigenous ownership, a point it the hotel is thankful to Dr Michael Smurfit for.