Consumer Corner: So you want to be an influencer and make millions? Here’s what you need to know

The level of compensation can depend on a variety of factors such as number of followers, engagement levels, niche, the platform they post on and the brand’s requirements and budget.

Pic: iStock

There have been a lot of stories recently revealing profits being enjoyed by some successful influencers. What may have started as a hobby for many has grown into a multi-million euro empire. 

The success of these social media accounts has allowed them to develop and grow really successful companies in the areas of cosmetics, tan and clothing.