The Skin Nerd: Stretching your skincare budget to get high quality products for less

Despite the fact that average sales prices for women’s skincare products increased by7% in the first half of 2022, the NPD Group has revealed that women’s prestige skincare sales were up by as much as 8% year-on-year. The same study also revealed that mid-range skincare sales increased just 4%, indicating that women are opting for more premium products with a higher price point.
Research just in has revealed that we are spending more money on skincare than in previous years. Despite the average sales prices for women’s skincare products increasing by 7% in the first half of 2022, the NPD Group (an American market research company) has revealed that women’s prestige skincare sales were up by as much as 8% year-on-year. The same study also revealed that mid-range skincare sales increased just 4%, indicating that women are opting for more premium products with a higher price point.
Undoubtedly, price increases are affecting us all, but it is thought that when it comes to skincare, the increased pressure on expenditure has led to people seeking better value for money, larger sizes and more potent formulas that are more cost-effective to buy. The report stressed that although people are buying less, they are upgrading their purchases to those with more innovative formulations. Despite this, I take it as my duty to ensure you don’t waste your money on unnecessary purchases that produce additional waste. With the cost of living rising, it is important to put some thought into smarter spending and where savings can be made. Thankfully, there are many areas where you can stretch your budget when it comes to skincare: