Cocoa Brown sells out in US after Kylie Jenners snap

Oh the power of a Kardashian, or in this case, a Jenner.

Irish tanning brand Cocoa Brown has broken records their own sale records since being praised by Kylie Jenner yesterday.

The youngest of the Kardashian crew posted a selfie with the Irish product along the caption “Used my @cocoabrowntan earlier from @marissacarter I love it. Shows results in 1 hour #SelfTan #CocoaBrown #1HourTan”.