Why are people shouting 'PARKLIFE' at Russell Brand?

And the Internet wins.

Wondered why everyone on Twitter is shouting “PARKLIFE” after everything Russell Brand says?

We can explain.

E-marketer Dan Barker inspired the new craze by tweeting:

Russell Brand's writing feels like someone is about to shout "PARKLIFE!" at the end of every sentence. pic.twitter.com/3uio7yrOfo

— dan barker (@danbarker) November 2, 2014

What Dan was referring to - of course - is Russell's well known lengthy political outbursts sounding exactly like Phil Daniels in Blur’s 1994 hit ‘Parklife’.

Genius!

“PARKLIFE”

And the Internet has taken over … let the vines, tweets and compilations commence:

BREAKING: @RustyRockets pulls the #PR coup of the century and answers his internet #Parklife critics pic.twitter.com/ppUqQxbSkx

— AngryBritain.com (@AngryBritain) November 5, 2014

Maybe Dan should apologize?

Naaaaaaa

"PARKLIFE"

We can't stop … shout "Parklife" at a lengthy political outburst today.