They woke up like this?

Stars posting 'wake up selfies' all in aid of a great cause.

Wed, 08 Oct, 2014 - 12:48

Anna O’Donoghue

Stephen Fry, campaign creator Jemma Khan and Nigella Lawson

Stars are taking Beyonce’s ‘I woke up like this’ to a whole new level posting crusty-eyed, bed-head selfies minutes after they wake up - all in aid of the new charity campaign #WakeUpCall.

The campaign, in aid of the charity Unicef, has morphed the best elements of the ice bucket challenge frenzy, which dominated the internet over the summer, and the ever famous #nomakeupselfie campaign.

Celebs such as Hugh Grant and Stephen Fry are among the stars posting selfies online just as their alarm clock goes off.

#WAKEUPCALL I nominate @JohnCleese, @KP24, @JohnBishop. pic.twitter.com/pickqjLFhF
— Hugh Grant (@HackedOffHugh) October 7, 2014

Naomi Campbell has even gotten in on the craze.

View this post on Instagram
A post shared by Irish Examiner (@irish_examiner)

Though we are really not convinced.

The hashtag 'WakeUpCall' has been trending on Twitter since UK socialite and Unicef ambassador Jemma Khan tweeted her bed-head.

#WAKEUPCALL
Text SYRIA to 70007 to give £5 in the UK or http://t.co/0DjKEuGYQX
Post photo 1st thing & nominate 3 more pic.twitter.com/QQ6tb0qK6O
— Jemima Goldsmith (@Jemima_Khan) October 5, 2014

Derren Brown and Nigella Lawson have also been posting their bleary eyed pics to support the cause.

Text SYRIA to 70007 (& give £5) or http://t.co/JyA7dUL8PN #UNICEF @mariamcerlane @sturdyAlex @lenadunham pic.twitter.com/NovErR2ydx
— Nigella Lawson (@Nigella_Lawson) October 7, 2014

#WAKEUPCALL Text SYRIA to 70007 (& donate £5) or http://t.co/Dqqcku9PLf #UNICEF. I nominate @David_Cameron pic.twitter.com/YaSLhCquui
— Derren Brown (@DerrenBrown) October 7, 2014

#wakeupcall Support @UNICEF_uk Text SYRIA To 70007 to donate £5 -I nominate @clarapaget @samsmithworld @grimmers 💘 pic.twitter.com/6XLb1FNNd4
— daisy lowe (@daisylowe) October 7, 2014

#WAKEUPCALL Text SYRIA to 70007 (to give £5) or http://t.co/OL46K6Fl55

4:53. WARNING: This image is disturbing. pic.twitter.com/ko50wFLC5c
— Warwick Davis (@WarwickADavis) October 8, 2014

#WAKEUPCALL Text SYRIA to 70007 to give £5. http://t.co/Urt3n8y6WE. Nominate @Misskeeleyhawes @EmWatson @josierourke pic.twitter.com/30a8RykcW9
— Tom Hiddleston (@twhiddleston) October 6, 2014

Wait … who sleeps in a hoody Tom?

But Jeremy Clarkson's attempt has to be 'by far' our favourite.

#WAKEUPCALL SYRIA Unless you donate at http://t.co/XbHKmi3YPh I will post more pictures of Blumenthal and me. pic.twitter.com/n8JmWl4mac
— Jeremy Clarkson (@JeremyClarkson) October 8, 2014

Money donated during the campaign will go to Unicef’s Syria Emergency Fund.

Will you be posting your #WakeUpCall look in aid of this great cause?