Beginner’s pluck: Company co-owner and director Joseph Birchall

'I would love to have led a life like Beckett — to have lived in Paris with life being all about the writing'

Joseph Birchall has previously self-published two books; one about a year in a Kibbutz — and the other a novel, 'Surviving Michael'.

A born reader, Joseph won a writing competition aged 10.

“I had a real interest in essays,” he says, “and I was a good student until secondary school. Then I lost interest.”