Kids’ health inspired this mother to develop her own healthy eating business

One Irish mother’s mission to tackle the obesity epidemic and get more kids eating vegetables has led to her developing an award-winning blog, two bestselling cookbooks and, most recently, a range of convenient foods specifically for children.

Hidden Heroes has been developed by Aileen Cox Blundell to offer a healthy alternative for time-poor parents seeking a nutritional alternative to the frequently sugar and salt-laden foods directed at this demographic.