Six One News features a man eating a 99 in the middle of the road

Only in Ireland.

It’s icecream season and while it is not making headlines, one fella is doing his bit to remind people by eating an 99 on national television –in the middle of a Six One news broadcast.

All anyone could think about while RTE broadcaster Emma O’Kelly delivered her news segment was the man behind her, standing in the middle of the road, happily licking his ice cream.