Rodeo Drive gets star treatment

Rodeo Drive was not quite down and out, but owners of chic stores along the glitzy Beverly Hills thoroughfare were worried that it was losing its lustre.

Rodeo Drive gets star treatment

Rodeo Drive was not quite down and out, but owners of chic stores along the glitzy Beverly Hills thoroughfare were worried that it was losing its lustre.

So they have given the Drive a makeover, the first significant upgrade in more than a decade for one of the world’s most high-profile shopping districts.

Already a subscriber? Sign in

You have reached your article limit.

Unlimited access. Half the price.

Annual €120 €60

Best value

Monthly €10€5 / month

More in this section

Cookie Policy Privacy Policy Brand Safety FAQ Help Contact Us Terms and Conditions

© Examiner Echo Group Limited