Blogger Jordan Younger on why social media needs a health warning

When vegan blogger Jordan Younger revealed her clean-eating regime masked a severe eating disorder, she received death threats. Has the wellness trend tipped over into an unhealthy obsession, asks Harriet Walker.

BLOGGER Jordan Younger has more than 138,000 followers observing her every green smoothie and yoga pose on Instagram and her website, The Balanced Blonde.

A California native, the 25-year-old is part of a newly emergent species of wellness stars who sit somewhere between girl bands and celebrity chefs on the fame barometer.