THE LONG READ: How Amazon is hurtling towards world domination
THE clouds surrounding Amazon.com are thickening, began the Washington Post article by David Streitfeld on February 21, 2001.
In the previous year, stockholders had suddenly learned that the internet was not immune to the boom-and-bust cycles of more earthbound forms of economic endeavour, and it seemed the Seattle-based bookseller was going to go the way of Pets.com, the most infamous example of late 1990s cyber hubris.

