GAMETECH: Full screen ahead for YouTube Gaming
Truth is, video has regretted it ever since. He was young, then, and foolish. These days he’s trying to make amends, taking up residence on the internet — the one place where all the media live in harmony. In fact, video is determined to take on the best of radio’s qualities and honour them. Consider YouTube Gaming, for example, which has finally launched. This is video trying to emulate his fallen brother, opening up the radio waves to anyone willing to broadcast, placing the focus almost entirely on live content and the cult of personality alone. Just like the pirate radio stations of old, anyone with talent and passion can become a star on this platform.
YouTube Gaming won’t just create a legion of PewDiePie wannabes. It will also offer a whole new avenue of exposure for live competitive gaming and products that would otherwise struggle for recognition. It is, in all likelihood, the beginning of games as a spectator event. The question, now, is how developers will begin to accommodate it, especially with Twitch already doing a great job of live-streaming content.
