Shape I’m In: Brendan Courtney

“It’s a genius thing. If you take a photograph of something you like, hit the word ‘one’ and it will notify all the local retailers. They can pick up on what you are looking for and check what they have in stock and send it back to you, starting a fashion conversation,” he says.
Moving to an online platform following their RTÉ hit series Off The Rails, the app is an instant way to hook up and get their latest fashion updates.