Animation nation: JAM Media

“A lot of cartoons patronise, driving down the moral ground. We try to avoid that”

I’M THANKING him before we even make our introductions. John Rice, CEO of animation company JAM Media, has no idea how much he has made my world a better place.

Two shows, one on CBBC, the other on CBeebies, give me guaranteed, precious minutes of quiet time each week. A dinner can be prepped, a coffee sipped, as my seven-year-old watches Roy and my one-and-ahalf-year-old sits engrossed with Baby Jake.