Virgin on the ridiculous: why olive oil will be hard pressed to survive
It is a dead cert much of the extra virgin olive oil you have consumed did not do what it said on the label. If you want to use Italian oil, in particular, stick to the stuff you have seen pressed with your very own eyes.
As many a right-thinking Gael will tell you, olive oil, formerly a medication, was only recognised as a foodstuff in the early 1990s. Though the oil could sometimes be found in supermarkets, it was probably only 20 years ago that the Irish consumer began to consider its culinary merits, removing it from the bathroom medicine cabinet and into the kitchen.
