Rachel Martin: Be savvy with waste and use less to combat food inflation

Irish families are essentially throwing the equivalent of €400 to €1,000 of wasted food into the bin every year.
Rachel Martin: Be savvy with waste and use less to combat food inflation

Just one-in-three Irish adults were willing to pay more for sustainably produced food.

There was a figure that leapt off the page at me in a recent Bord Bia report — that just one in three Irish adults were willing to pay more for sustainably produced food.

While 62% also say they want more sustainably-produced food, rather tellingly, Bord Bia’s 2022 Irish Foodservice Market Insights Report revealed that only one-third are actually willing to put their money where their mouth is and pay more for it.

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