Processor in ‘horrible position’ due to lack of organic beef supply

"We have the routes to market, we have the demand"
Processor in ‘horrible position’ due to lack of organic beef supply

In Ireland "we're killing 1.7 million conventional cattle per year" and "of that, we’re only killing 11,000 organic, that's less than 1%".

Because of the “absolutely huge” demand for organic beef, both domestically and in Europe, a processor has said it is in a “horrible position” of telling current and potential customers that “hopefully” there will be more volume next year.

John Purcell of Good Herdsmen said that “we’re so short of organic beef at the moment” despite demand from all its retailers and “just can’t supply it”.

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