Measured approach key to tree success
TREEMETRICS is fast becoming one of the poster-boy companies of a new Ireland — one that knows how to succeed in the middle of a recession; how to find a niche by looking at an age-old rural-based industry with completely fresh eyes and then coming up with what seems to be the optimum solution for improving a primary function of that business.
In Treemetrics’ case, the age-old industry was forestry and the solution was quite simple in its most basic description: quantify what you actually have before you bring it to the market.
