Kerry’s brave call on Quest signals new era

AT the time Kerry announced the $440 million acquisition of Quest’s food ingredients business from ICI we suggested it would take time before it became a significant contributor to earnings.

Recent analysis by some top food analysts suggests that may well be the case.

Buying Quest marked a new direction for Kerry. It is a move into the biotech area seen as one of the key evolutionary points in the rapidly evolving story of the modern food industry.