Roborock launches new robot vacuums, lawn mowers and smart appliances at IFA 2025

Roborock teased its first-ever robot lawn mowers at IFA 2025, marking its expansion beyond indoor cleaning. Picture: Noel Campion.
This year’s IFA technology show in Berlin saw Roborock take over the stage with a wide range of new products, from a high-powered robot vacuum to a washer-dryer that looks more like furniture than a household appliance. The company also entered an entirely new category with robot lawn mowers, signalling its ambition to expand well beyond indoor cleaning. The Chinese firm, which now has over 5,000 employees worldwide, marked its 11th anniversary in style, kicking off the launch at exactly 11:11am.