Businesses gearing up for success in The Next Normal

Entrepreneur Gavin Duffy advises businesses and small businesses, in particular, to keep pace with evolving changes in how people work

Gavin Duffy, entrepreneur, says those who buy into The Next Normal will quickly reignite their businesses. Picture: Denis Minihane

There is a lot of talk about the ‘next normal’ for businesses and the fact that we won’t be going back to business as we once knew it so what exactly will this ‘next normal’ look like and what should businesses be doing now to prepare for it. 

Entrepreneur and former Dragon Gavin Duffy says a lot of the changes we are seeing because of Covid-19 things like remote working, online shopping, video communication were already underway. The difficulty he says for businesses and for small businesses, in particular, is the speed at which these changes are happening.