‘Green Friday’ a success but more money going overseas

Revolut figures suggest 31% of all Irish consumer spending for November went outside the State

Money that would previously have been spent physically in Irish shops and hospitality businesses was instead spent on overseas websites last month. Picture Dan Linehan

The campaign to turn Black Friday ‘Green’ appears to have borne some fruit, with new data from Revolut showing 43% of Irish users online spend went to Irish businesses this year.

In 2019, 67% of online spend by Irish customers was with overseas businesses, with just 33% going to indigenous businesses. This year, there was a 10% increase in users online spend with Irish businesses (43%), though more than half (57%) still went abroad.