Dairy and meat makers embrace protein moment as snack and alcohol makers falter

Nutrition companies such as Glanbia have raised their guidance while alcohol makers such as Diageo contend with weakening volumes

Glanbia has raised its guidance, citing sales of protein powders, healthy snacks, and vitamins for both athletes and health-conscious everyday consumers.

Europe’s dairy and poultry producers are having a moment as the global trend toward high-protein diets intensifies, in a stark contrast with Big Food’s struggle to revive volumes.

Glanbia, the Irish producer of nutrition products, raised its guidance recently, citing sales of protein powders, healthy snacks, and vitamins for both athletes and health-conscious everyday consumers.