Brian O'Driscoll firm made €217,000 profits last year

Post-tax profits for year ending August 2024 were down 73%

Brian O'Driscoll and Amy Huberman at the 2025 Wimbledon Championships earlier this month. Picture:  John Walton/PA Wire. 

Accumulated profits at the main firm owned by Irish rugby legend, Brian O’Driscoll last year increased to €10.68m, new accounts show.

Abridged accounts filed by O’Driscoll’s O.D.M. and Promotions Ltd to the Companies Office show the company recorded post tax profits of €217,379 in the 12 months to the end of August last.

The post tax profits were down 73% on the post tax profits of €810,463 for 2023. The decrease is partly explained by pay to directors more than doubling from €212,707 to €446,424 due to the firm making pension contributions of €284,225 into the directors’ pension pot compared to a zero contribution in 2023.

Cash funds at the company last year decreased sharply from €2.14m to €795,403 and this coincided with the company making additions of €2.47m to its financial assets rising from €5.9m to €8.6m.

The rise in value of financial assets takes into account a write-down of €91,486.

O’Driscoll is one half of one of Ireland’s most high profile couples and separate accounts lodged by his wife, Amy Huberman’s ASM Entertainment show that accumulated profits increased to €1.43m in the 12 months to the end of August last.

This followed Ms Huberman’s entertainment firm recorded post tax profits of €143,075 and this followed post tax profits of €233,628 in 2023.

Cash funds at the company plunged from €1.07m to €502,239 and this coincided with the company adding €700,000 to its financial assets rising from €178,009 to €906,009.

Away from her acting and writing career, Ms Huberman - who featured on Amazon Prime Video’s Last One Laughing Ireland in the year under review - continues to be a favourite of companies building their brands.

Ms Huberman’s popularity with the Irish public is confirmed with a combined audience of over 926,000 on the Dubliner’s X and Instagram accounts and in March of this year the Dubliner launched her own wine brand, Ah Wines.

The profits at O’Driscoll’s ODM and Promotions for 2024 show that O’Driscoll - now 46 - continues to retain stellar earning power - 11 years after retiring from the game of professional rugby.

The company has investment properties with a book value of €1m and a note states that the investment properties are rented residences.

The firm has consistently recorded strong profits in recent years and the profits of 2024 and 2023 following profits of €641,383 in 2022, €874,120 in 2021 and €899,710 in 2020.

O’Driscoll works as a pundit for TNT Sports, Off The Ball and is a HSBC Sports Ambassador.

His firm employs three and pay to staff at the company, which includes directors, last year increased from €348,754 to €617,800 made up of wages and salaries of €316,522, pension payments of €284,225 and €17,053 in social insurance costs.

The firm’s financial assets are made up of €6.4m in listed investments; €679,906 in participating interests and €1.58m in other investments other than loans.

The €679,906 in participating investments relates to a 33.3% investment in White Water LLC, a New York limited liability company.

O’Driscoll ended his decorated playing career with Ireland and Leinster in 2014