Sales of Murphy's in the UK jump 632% on back of Guinness shortage

Dutch brewer Heineken said sales of Murphys in the UK increased steadily throughout 2024 and was up 176% overall on the previous year

The demand for Murphy's rose by 632% in December with with price hikes and supply problems from Guinness driving sales. Picture: David Parry/PA Media Assignments

Demand for Murphy's in the UK skyrocketed over the Christmas period as supply issues with Guinness boosted sales of the Cork-founded drink. 

Sales figures released by Heineken, who produce the Cork-founded stout, showed that demand for Murphy's rose by 632% in December, with price hikes and supply problems from Guinness-maker Diageo helping smaller rivals establish themselves in the UK markets.