Ipsos in talks with Kantar Media on acquisition deal

Shares in Ipsos, listed and headquartered in Paris, fell more than 2% in trading on Monday touching their lowest price in more than a year

Ipsos is preparing a binding offer to buy the TV ratings data business from market research group Kantar. Stock Picture: Tero Vesalainen / Alamy Stock Photo

French market research firm Ipsos said it was in talks with Kantar Media over a potential acquisition of the London-based group.

“There can be no certainty that any offer will be made, nor as to the terms on which any such offer might be made,” Ipsos said in a released statement.