Spending revealed for Publicjobs rebrand to entice private sector workers

'We are having to work harder and smarter to attract the required numbers and quality to our competitions'

Publicjobs, which had been known as the Public Appointments Service, said more than half of people surveyed had either a negative or neutral view of working in the public sector.

THE state agency responsible for hiring people to the public service spent more than €170,000 on a rebrand to try to make state jobs seem less boring and lacking in ambition.

Publicjobs, which had been known as the Public Appointments Service, said more than half of people surveyed had either a negative or neutral view of working in the public sector.