X chief shakes up inner circle amid cost-cutting push

Linda Yaccarino is reshaping the top team at Twitter/X, under pressure from Elon Musk to boost sales and cut costs

The change up comes as tensions grow between the company's chief Linda Yaccarino and its owner Elon Musk as she struggles with the social media platform's financial health. 

The chief executive of social media platform X, formerly known as Twitter, Linda Yaccarino, has shaken up her inner circle in the face of pressure from owner Elon Musk to boost sales and cut costs, according to reports.

This month Yaccarino fired her right-hand man and head of business operations and communications, Joe Benarroch, the Financial Times has said, citing three people familiar with the matter.