Microsoft named by Netflix as partner for ad-supported subscription plan

Netflix said in April that it would introduce a new, lower-priced version of its service in a bid to attract more subscribers.
Microsoft named by Netflix as partner for ad-supported subscription plan

Shares of Netflix rose 2% to $178.06 (€177.67) on the news.

Thu, 14 Jul, 2022 - 09:55

Netflix Inc said on Wednesday it has selected Microsoft Corp as technology and sales partner for its planned ad-supported subscription offering, as the streaming giant looks to plug slowing subscriber growth by rolling out a cheaper plan.

Shares of Netflix rose 2% to $178.06 (€177.67) on the news.

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