Moet Hennessy buys 50% of Jay-Z’s champagne brand

The rap star has been an investor in the Armand de Brignac brand since 2006.

Armand de Brignac is a Champagne producer owned by rapper and producer Jay-Z.

Luxury wines and spirit firm Moet Hennessy has bought a 50% stake in Armand de Brignac, a Champagne producer owned by rapper Jay-Z, another sign of a close relationship between the luxury industry and hip-hop culture.

No financial terms were disclosed for the transaction. Armand de Brignac sold more than half a million bottles in 2019, prices of which run €250 and up.