Nursery stock sector expects to drop €24m in value this year

THE value of the nursery stock sector is expected to drop by a whopping €24 million this year as the credit crunch impacts on consumer spending in garden and plant products and landscaping services.

It is accepted that the changes and challenges facing the sector require nurseries to rethink their strategies, reconsider how consumers spend, and reposition their business according to the current economic conditions.

Experts predict that the coming year will also see nurseries applying their knowledge to exploit opportunities by developing new, innovative and competitive products and services that can be exported.