Puma marks ‘black power’

Puma is launching a campaign to mark the 50th anniversary of US sprinter Tommie Smith’s black-gloved salute at the 1968 Olympics. Rival Nike recently scored a hit with an ad featuring a current activist for racial equality.

Puma marks ‘black power’

By Emma Thomasson

Puma is launching a campaign to mark the 50th anniversary of US sprinter Tommie Smith’s black-gloved salute at the 1968 Olympics. Rival Nike recently scored a hit with an ad featuring a current activist for racial equality.

Already a subscriber? Sign in

You have reached your article limit.

Unlimited access. Half the price.

Annual €130 €65

Best value

Monthly €12€6 / month

More in this section

The Business Hub

Newsletter

News and analysis on business, money and jobs from Munster and beyond by our expert team of business writers.

Cookie Policy Privacy Policy Brand Safety FAQ Help Contact Us Terms and Conditions

© Examiner Echo Group Limited