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Holmes latest celebrity to turn designer

Katie Holmes greeted well-wishers in a black leather blazer and gold beaded heels as she became the latest celebrity to take a serious stab at fashion with her Holmes & Yang preview at New York Fashion Week.

The celebrities who once lined the front rows of these seasonal previews have increasingly made their way backstage into positions of power.

Celebrity names are commonplace on mass-market brands: The Kardashian sisters, Venus Williams, Jennifer Lopez, Jessica Simpson, Avril Lavigne, Daisy Fuentes, Heidi Klum and reality stars Whitney Port and Lauren Conrad each have department-store brands.

But a handful have also become serious fashion forces. Mary-Kate and Ashley Olsen are among the most imitated — or sincerely flattered — US designers for their brand The Row, and this year were named top womenswear designers by the Council of Fashion Designers of America. Victoria Beckham’s previews are among the week’s most hotly anticipated,

Gwen Stefani, Nicole Richie and celebrity stylist Rachel Zoe have also pulled away from the pack.

“The lines that are successful are very authentic,” said Susan Kaufman, editor-in-chief of People StyleWatch. “The key is the celebrity being involved in the look and the concept, and to be proud to wear the clothes.”

And of her collection, Kaufman said: “It was very clean but with a cool factor. I could easily see her [Holmes] wearing it.”

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