Jameson a star performer for Pernod Ricard as global sales rise by 16%

Enda Kenny with a bottle of Midleton  Whiskey during a  visit to the Jameson facility in Midleton.
Enda Kenny with a bottle of Midleton Whiskey during a visit to the Jameson facility in Midleton.

Jameson Irish Whiskey was the joint second bestselling brand — with global sales rising by 16% on a year-on-year basis — for parent company, Pernod Ricard in the first nine months of its current financial year.

The Paris-based drinks giant — which also owns leading spirits brands like Beefeater, Absolut, Mumm, Malibu and The Glenlivet — yesterday reported net sales of €6.65bn for the nine months to the end of March.

In all, Pernod Ricard’s top 14 premium brands grew combined net sales by 5%, year-on-year, during the period. Scotch whisky brand, The Glenlivet led the list, with 21% sales growth; but Jameson and Martell Cognac were joint second highest growers, each seeing 16% year-on-year growth for the nine months.

In the first half of the French group’s financial year — which runs to the end of June — Jameson’s net global sales grew by 13%, year-on-year. At that stage, in December, Jameson was only the third bestselling brand for the group.

Jameson is now in its 24th consecutive year of sales growth and is experiencing double-digit percentage growth in 41 markets, worldwide.

Irish Distillers — Pernod Ricard’s operation here — said back in February that the brand should reach its next identified sales milestone of five million cases by next year. The last calendar year saw it pass the four million cases threshold.

Pernod chief executive Pierre Pringuet called the group showing a demonstration in “good resilience” in the face of a less favourable economic environment.

“Our growth is still based on the same drivers; our policy of premiumisation and innovation, the strategic brands and strong presence in emerging markets and the US. Confident in the strength of this model, we confirm our guidance of organic growth in profit from recurring operations of close to 6% growth for the full financial year,” he added.

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