Though he died in 2011, the legacy of Steve Jobs within Apple remains prominent.
In the reception area of the ‘Town Hall’ — the theatre in the technology giant’s Cupertino, California, campus which has hosted some of its key events and launches —there are large portraits of Jobs on the wall with the Macintosh and the MacBook Air. A piano he presented as a gift to developers at the company sits beneath them, while a quote of his is emblazoned on the wall: “If you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long. Just figure out what’s next”, it reads.
The late co-founder’s words still ring true at Apple, with the company sticking to a policy of updating its core hardware and software products annually — the focus is always “what’s next”.
His desire to keep design simple influenced not only Apple, but the wider technology world, through several decades and generations of products.
Though his successor Tim Cook has tried to make the workplace a friendlier environment — Jobs was notorious for hisunwillingness to compromise — most of the other principles he espoused are still in evidence.
It was Jobs’ decision to move to a graphics-led interface of icons and windows in the early 1980s that has created the look of every modern computer today, while music downloading, smartphones, tablets, and even digital publishing have all been deeply affected by his way of presenting things.
Touchscreen devices came to prominence with the iPhone and iPad, changing websites and how they are consumed, while the launch of the App Store created a new platform that is now one of the biggest around, worth billions of euro annually.
Two of Jobs’ closest allies now sit at the top of Apple. Chief executive Tim Cook was a trusted deputy, while chief design officer Jony Ive, who shared his dedication to clean, simple design, now has control over the look of Apple’s retail stores, as well as the new HQ under construction.
Jobs’ office remains at Apple’s HQ in Cupertino, his name plaque still next to the door. The co-founder’s influence is far from fading.
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