Price and styling earn European favourite ‘Fixies’ Irish devotees

A new range of fixed-gear bikes have hit the Irish market thanks to a Cork-based company, Prism Cycles.

The bikes, nicknamed ‘Fixies’, have become hugely popular throughout Europe given their price and the low level of maintenance required.

They are also attracting interest as potential purchasers can custom design their bike via the website, www.prismcycles.com.

Prism Cycles owner Colm Keohane explained: “Fixies is an abbreviated term for fixed gear bicycles which are setting a new trend across Europe at the moment.

“They are single speed and consist of a range of components which enable you to design and build your bike online in a range of colours that suit your taste.

“There is virtually no maintenance as they have no gears and you can custom design or add more colours to your bike at any time.

“Bicycle frames, saddles, wheels, tyres and handlebars come in a range of colours and are interchangeable.”

And already, the bikes have attracted endorsements from inter-county hurlers and footballers including Cork star Shane O’Neill, who described them as a “welcome fitness tool pre-season, especially around the hills of Cork.”


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