Twelve months after hurling was showcased in front of NFL fans before Superbowl XLVI, an exhibition game of Gaelic football will be played during half-time of a La Liga Primera Division game in Seville next Monday.
As part of Irish day at Sevilla FC, the local GAA club, Éire Óg Sevilla, have been invited to play on the Ramon Sanchez Pizjuan pitch during the interval of the hosts’ clash with Granada.
The showcase is part of Sevilla FC’s marketing plan to attract more non-Spanish people to become members of the club.
Every home game will have a different country theme and next Monday has been declared an Irish night.
Éire Óg Sevilla will be given six minutes to show their skills and the action will be broadcast live on Marca TV.
The invite is a welcome boost for GAA in Andalucia where Éire Óg are one of three active GAA clubs — Costa Gaels and Gibraltar Gaels also competing in the regional league. Nationally, there are nine units in Spain.
Any Irish national who turns up to the stadium on the night will gain admission for a discounted price of €5 while the Irish flag will also be hung from the stadium flagpole.
Irish Ambassador to Spain Justin Harman will also attend the game and will give an address prior to kick-off. An Irish music group will be performing as well.
Last February, hurling demonstrations were put on by the Indianapolis hurling club in the city’s Superbowl village prior to the game between the New York Giants and the New England Patriots.
As the GAA aim to expand their games abroad, president Liam O’Neill has strongly hinted New York could host a regular season game to celebrate the county board’s 100th anniversary next year.
© Irish Examiner Ltd. All rights reserved