Abrakebabra under fire for property tax promo

A promotion by fast food chain Abrakebabra has infuriated some customers who have vented their anger on Facebook.

The competition offers customers the chance to have their property tax paid if they get lucky on Peel & Win tickets given out with the purchase of an eat-in meal and drink.

In an online response on Facebookone complainant said: “I’m disgusted that you want to pay a family home tax, which the proceeds are going to bailout un-named, un-secured bondholders, while the people of this country suffer because of it. You have just lost a regular customer.”

Another wrote: “The country is on its knees, people are fretting and worrying about this and other stealth taxes, please don’t make light of the protests by running comps like this, give them winners vouchers for your restaurant or something.”

A third complainant said: “Big mistake offering to pay this tax as a prize, do you even consider that if people are forced to pay these taxes that they won’t have money to eat in, never mind get a kebab!”

In a pithy comment on the competition, another Facebook user laments: “Now even garlic cheese chips has become a tool of the oppressor. I weep for Ireland.”

In a Facebook statement, Abrakebabra apologised to customers for the upset caused. The online statement, posted yesterday afternoon, says: “When we dreamt up our Happy Days ad campaign we really just wanted to make life easier for some of our customers by paying off a bill or two for them. We never intended to endorse or trivialise the property tax. We recognise now it is an emotive subject for many people and we apologise to any of our customers that we have upset. We will certainly take all comments into consideration before planning any future promotions.”

However, a spokeswoman said that Abrakebabra would not be withdrawing the property tax promotion, which is part of a wider campaign that offers customers the chance to win anything from a free meal to the payment of university fees.


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