Emirati government bankrolls US participation in Dubai’s World Fair

Emirati government bankrolls US participation in Dubai’s World Fair

The United States said its participation at this year’s World’s Fair in Dubai is being made possible by “the generosity of the Emirati government”.

The US State Department said Emirati sponsorship of America’s pavilion, estimated to be at least 60 million US dollars, was made “in recognition of the strong partnership between the United States and the United Arab Emirates”.

The UAE’s sponsorship raises a number of questions, such as why American businesses are not paying directly to participate under the umbrella of the US pavilion.

Some leading US-based brands could choose to participate independent of the US pavilion.

Also, it is unclear how the United States government will now decide which companies and products will be featured in the pavilion, and whether the host nation could have a say in the content that’s being showcased.

Expo 2020 Dubai organisers said that, in line with regulations overseeing World Expos, the host organisers provide advice and guidelines on pavilion design, while the content of the pavilion itself is decided by the participating country.

Businesses also take part in the process, either as commercial partners for Expo or as sponsors of the various national pavilions, according to fair organisers.

They said US-based brands PepsiCo, Cisco, MasterCard, UPS, Domino’s Pizza, and Christie are participating as commercial partners.

Dubai is pouring billions of dollars into Expo 2020, hoping the exhibition will generate new business and spur its economy amid a slowdown in growth.

The expo starts in October and runs for six months.

A general view of the Burj Khalifa (Carey Tompsett/PA)
A general view of the Burj Khalifa (Carey Tompsett/PA)

It marks the first time a country in the Middle East hosts the fair, which showcases technology and the most innovative ideas of the future.

The light bulb and the Ferris wheel were showcased at the 1893 fair in Chicago.

The X-ray followed at Buffalo’s 1901 fair, and Seattle’s Space Needle opened to visitors at the 1962 fair.

“Expos, also known in the United States as World’s Fairs, are significant opportunities to showcase American freedom, ideals, enterprise, culture, and global leadership,” the US State Department said in its statement.

Technicians walk at the three thematic districts at the under construction site of the Expo 2020 in Dubai, United Arab Emirates (Kamran Jebreili/AP)
Technicians walk at the three thematic districts at the under construction site of the Expo 2020 in Dubai, United Arab Emirates (Kamran Jebreili/AP)

The Expo also gives the American private sector a “golden opportunity” to pursue business partnerships and new markets with visitors from around the world, the statement added.

The US-UAE Business Council said in a statement that its member companies have worked tirelessly to build awareness and garner support for the Dubai Expo.

The business council said it encourages its member companies and partners to “engage to the widest extent possible in this important opportunity.”

More in this Section

Afghan passenger plane crashes in Taliban-held areaAfghan passenger plane crashes in Taliban-held area

Auschwitz burned inside my body and soul, says inmate who was two at liberationAuschwitz burned inside my body and soul, says inmate who was two at liberation

Democrats demand John Bolton gives evidence in Trump impeachment trialDemocrats demand John Bolton gives evidence in Trump impeachment trial

Italy’s regional voters thwart hopes of Matteo Salvini’s League partyItaly’s regional voters thwart hopes of Matteo Salvini’s League party


Lifestyle

Their passion for the adventures of JK Rowling’s famous wizard cast a love spell on Cork couple Triona Horgan and Eoin Cronin.Wedding of the Week: Passion for Harry Potter cast spell on Cork couple

Gareth Hanrahan is garnering quite a reputation as a fantasy author. He tells Ed Power how some of his novels’ settings are inspired by old Cork.Cork author Gareth Hanrahan reveals his dark materials

The raucous new version of the Dickens classic is winning much praise, writes Laura Harding.'He was always my David Copperfield': No colour bar for modern take on Dickens' classic

Alexa Chung and Tan France join forces for new, high-stakes, competition series Next In Fashion.Next in Fashion: Alexa and Tan team up for fab fashion series

More From The Irish Examiner