Green electricity provider, Airtricity, are to sponsor the League of Ireland for three years.
The partnership deal, which was signed today at the D4 Berkeley Hotel in Ballsbridge for an undisclosed sum, will see the competition renamed the Airtricity League for the next three years.
The agreement will cover the remaining two years of the FAI’s management of the league and will be renewed for a further year, subject to continued FAI management.
The first round of the new Airtricity League kicks off next Friday night, March 5.
In addition to title sponsorship, Airtricity will also have marketing, promotional and branding rights arising from the deal. It will also be the preferred energy partner of the FAI.