6 of Lady Gaga’s biggest beauty looks as she announces her make-up line

6 of Lady Gaga’s biggest beauty looks as she announces her make-up line

Joining the ranks of Rihanna and Kylie Jenner, Lady Gaga is the latest celebrity to announce she’s launching her own beauty brand.

“The last thing the world needs is another beauty brand… well, that’s too bad,” Gaga says with her signature irreverence in the teaser video for the brand, called Haus Laboratories.

View this post on Instagram

HAUS LABORATORIES PRE-ORDER AVAILABLE 7/15 @HAUSLABS #BATTLEFORYOURLIFE MUSIC BY LADY GAGA, @BLOODPOP®, @TCHAMI, & @BOYSNOIZE

A post shared by Lady Gaga (@ladygaga) on

Gaga (real name Stefani Germanotta) spoke about the launch with the Business of Fashion, giving us a hint of what we can expect from Haus Laboratories. She says: “Colour is completely transformative — it’s powerful, it’s beautiful, and it’s how I found my voice with makeup.”

She adds: “I’m sure as hell not going to put out a beauty brand that is going to drive insecurity and fear into people. This is about liberation.”

View this post on Instagram

They say beauty is in the eye of the beholder, but at HAUS LABORATORIES, we say beauty is how you see yourself. @ladygaga

A post shared by HAUS LABORATORIES (@hauslabs) on

Unusually, Gaga will be selling her make-up on Amazon, making it the first beauty brand to launch exclusively on the site. According to Business of Fashion, the first drop will include multi-use colour for cheeks, eyes and lips in six shade families, and you can buy all three for $49. Pre-orders will begin on July 15, and the products will be available to buy in September.

Gaga has always been an innovator both in her fashion and her beauty looks, so it’s not a real shock that she’s branching out in this way. Here are some of her best and boldest looks which show just how much of a make-up chameleon she is…

1. Extra eyelashes

(Jennifer Graylock/PA)
(Jennifer Graylock/PA)

Gaga was a co-host of the Met Gala this year, so obviously she pulled out all the stops on the red carpet. She wore a grand total of four different outfits before even stepping inside, but that’s not what really grabbed our attention.

Instead, we were transfixed by her long, gold and hilariously extra eyelashes which were a perfect fit for both Gaga and the ‘camp’ theme of the night. She even added diamantes underneath her eyes, just in case golden mega-lashes weren’t enough.

2. Simple and bright

(Ian West/PA)
(Ian West/PA)

Gaga is known for her outlandish sense of style, but she’s constantly changing up her look. When on the press tour for her movie A Star is Born, she showed us how well she can pare back her make-up and make her skin glow.

(Ian West/PA)
(Ian West/PA)

So perhaps Haus Laboratories products will be as suitable for creating a natural make-up look, as well as something zanier.

3. More is more

Sure, Gaga might be able to do nude and natural make-up well, but let’s face it: we’re really here for the wacky looks.

(Niall Carson/PA)
(Niall Carson/PA)

Whether it’s clashing colours, heavy eyeliner or a bold lip, the best thing about Gaga is she’s not afraid to use make-up. Considering her long career of experimenting with her beauty looks – and changing it up almost daily – she’s perfectly placed to launch her own line.

4. Hollywood glamour

When she wants to, Gaga can ooze as much Hollywood glamour as she likes. She knows exactly what kind of bright red lip will go with her platinum hair, and adds a smokey eye or some liquid eyeliner to complete the look.

When she does her make-up like this, you can really see why some people think she looks like Marilyn Monroe.

5. Rainbow colours

View this post on Instagram

HAPPY PRIDE🌈🌈🌈💪 outside the restaurant I used to waitress and bartend at! #equality

A post shared by Lady Gaga (@ladygaga) on

Knowing Gaga, there will definitely be some highlighter colours available to buy in her make-up range. She has shown a love for bright yellows and pinks in her beauty looks, and she’s definitely not afraid to clash colours together.

6. Added sparkle

This might not be everyday thing (that is, depending on your job), but it’s certainly one way to jazz up a night out.

View this post on Instagram

📷💣

A post shared by Lady Gaga (@ladygaga) on

Gaga loves adding crystals to her make-up, and shows us how to do so to varying degrees of extra-ness. This could range from anything from a demure bedazzled cat-eye to half of her face covered in jewels.

It sums up Gaga’s approach to make-up and beauty: having fun and standing out.

- Press Association

More on this topic

In these times of climate change, choose plants to weather all conditionsIn these times of climate change, choose plants to weather all conditions

Darina Allen is in Spain - and she's sharing her favourite local recipesDarina Allen is in Spain - and she's sharing her favourite local recipes

Inspector Montalbano author dies aged 93Inspector Montalbano author dies aged 93

The best bedtime audiobooks for children and teensThe best bedtime audiobooks for children and teens

More in this Section

Cascais: The dreamy Portuguese seaside town you really need to knowCascais: The dreamy Portuguese seaside town you really need to know

5 shows that will offer your child a more diverse view of the world5 shows that will offer your child a more diverse view of the world

How to make salmon teriyakiHow to make salmon teriyaki

As the Grand Canyon turns 100 – a brief history of the world’s most famous rock formationAs the Grand Canyon turns 100 – a brief history of the world’s most famous rock formation


Latest Showbiz

Andrea Camilleri set his popular detective stories in his native Sicily.Inspector Montalbano author dies aged 93

The Australian rapper suggested a collaboration when she found out she and Peppa were set to release albums on the same day.Iggy Azalea requests collaboration with Peppa Pig in tweet exchange

The star offers Crazy Rich Asians star Constance Wu tips.Jennifer Lopez gives pole dancing lesson in first Hustlers trailer

Who Is America? received three nominations.Sacha Baron Cohen thanks Cheney and Palin after Emmy nods

More From The Irish Examiner