Social media addiction 'new crack cocaine' of digital age, expert warns

Social media addiction is the "new crack cocaine" of the digital age, a leading digital expert has warned.

Director of Digital Education at SMART NI Naomh McElhatton said that human relationships are under threat from excessive social media use and that Irish people need to educate themselves on using social media and digital devices in moderation.

"It’s sad that for some people their identities are carved by virtual audiences," she said.

"There needs to be a better awareness on how we need to change as real life human relationships are now being jeopardized at the mercy of our smart devices."

Figures show that adults are becoming increasingly dependent on social media.

According to the IPSOS MRBI social networking tracker report, 64% of Irish people have a Facebook account with 71% of those admitting to checking it daily.

Meanwhile figures from itstimetologoff.com show that 80% of smartphone users say checking their phone is the first thing they do in the morning. It has also been revealed that the average user logs 2.15 hours a day on social media.

- Digital Desk

More on this topic

Social media and democracy: A force moving beyond control

Snap to it and be app aware: Tips to keep kids safe in a social media world

EU urged to impose social media ad laws during poll

Facebook ‘likes’ may get shut down for British children under safety plans

More in this Section

Northern Ireland powersharing talks expected to take step forward

Storm Hannah 'could well pack a punch' with 'power outages likely'

Truancy cases awaiting referral

Man in court over €35,000 heroin seizure


Lifestyle

Ask Audrey: How to sort out Norries in your back yard

More From The Irish Examiner