Sam Callahan has broken 'The X Factor' rules by selling his own merchandise.
Sam's been trying to cash in while on the show.
The 19-year-old wannabe has set up his own online shop, which sells mugs, keyrings, T-shirts, and even baseball jackets with the heartthrob's name or face emblazoned across it, but the sneaky
advertising campaign has angered ITV bosses.
A spokesperson for the show told The Sun newspaper: "Whilst in the competition, contestants are restricted from entering into any personal commercial arrangements without prior consent."
One signed photograph, which shows Sam topless with a Union Jack flag draped over his shoulders, costs £12, while a bright pink T-shirt, which reads "Future Mrs Callahan", is £20.
The bubbly Essex lad - who refers to his followers as 'Callafans' - has been busy promoting his new "made to order" goods, which range from £4 to £35, on Twitter.
One tweet read: "You can now buy the sparkly #TeamCallahan T-shirts that my Mum and sister wear every wkend to The X Factor live shows!
If you want one of those Tshirts or some of my other merch.. check out my online shop at http://t.co/nrOmQ4kwj3— Sam Callahan (@CallahanMusic_) November 5, 2013
While another said: "If you want one of those T-shirts or some of my other merch. Check out my online shop at samcallahan.co.uk. (sic)."
Nicholas wanted to sell pics of himself for charity.
Meanwhile, fellow contestant Nicholas McDonald, 16, was reportedly barred from using photographs of himself from the show makeover on garments, despite wanting to sell them to raise money for a hospital.
Louis Walsh with the boys.