Coronation Street bosses have apologised after the soap was accused of racism for a comment a character made about her hair.
The episode on Bank Holiday Monday saw Eva Price, played by Catherine Tyldesley, visit Audrey’s hair salon, where she remarked: “I have more roots than Kunta Kinte.
“No idea who that is, by the way, just something my mum used to say.”
Kunta Kinte was a character from the novel Roots: The Saga Of An American Family, which was adapted into a hit TV miniseries.
Based on a real-life ancestor of author Alex Haley, it tells the story of a young man taken from Gambia and sold as a slave.
Viewers complained about the comment on Twitter.
Yeah Ofcom need to discipline ITV, to think that would be OK to script abysmal #coronationstreet— Kay Jay Jones (@Kazzacus) August 30, 2016
Aaron Moffat-Jackman, a trainee vicar from Old Trafford, told the Manchester Evening News: “What it did was trivialise a horrific traumatic time for many people.
“Particularly at a time when things are ongoing in America, with many black people getting killed by police, by white people. I think it would be very welcome for ITV to apologise.”
A spokeswoman for the soap said: “We apologise if this dialogue has caused offence.”